3.15.2010

Selling the Medium to Sell the Idea: How to Pitch an Idea in an Age of Rapid Tech Growth (for beginners)

The advertising and marketing industries run at a very fast pace, but even they can have a hard time keeping up technology. It’s rare that an ad agency gets the chance to present a tech-based idea to a client when it’s still in it’s early adoption phase and has a chance to blow up with the platform, and it’s even rarer that they are able to sell the idea. The truth is, simplicity is a rare commodity in the technological age, but it is crucial to save your idea from being killed in the boardroom.

As technology evolves and the opportunities grow, the job of selling your tech-based ideas will grow even more difficult; if something sounds complicated, it doesn’t sound good. Even if the idea is great, it is hard to sell the idea when you also have to sell the technology or the medium, so take a look at a few tips to help you bring your social media and technology-based ideas to life.


Y'all know the drill...read the tips on the Social Media Marketing blog.

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